
Received June 17, 2021 / Approved February, 04 2022 Pages: 13-33
eISSN: 2600-5743
Centro Sur Vol. 6 No. 2 - April - June
where territoriality, are zones of applications of de-local encounters,
and where production systems are not generated by the sovereigns of
digital territoriality, but by algorithmic organisms that build neoliberal
production systems through "statuses", "stories", "#TBT",
"comments", "comments", "reproductions", "like", "follow" "share",
among others, thus generating sovereignties of technical production.
The algorithm as numerical expression projects in its programmatic
structure, a linguistic expression, common to all, where digital
individuals can converge in the territoriality of the Net. The
conversational act is not in the algorithm, but in the projection of the
meaning of the algorithm when it is translated into letters, words or
image. However, there is a close relationship between the two, since
the word represents the algorithm, it is in the latter where the
governing technique is configured, which will be understood and
obeyed by digital users when it appears to them in the everyday life of
their language, there, what was a figure becomes a fact (facere), a
doing, that is, a practice.
This practice has a governmental intentionality, that is, this
programmatic and algorithmic facere regulates the existential
structure from the language, in the words of Foucault (2008)
"regulates life" (p. 23), which is exposed in the digital window, whose
identity is rationalized not by ideological systems but by systems of
affections, that is, digital individuals accept to be governed by digital
structures (applications) that measure their desires, their emotions,
their beliefs through the "acceptability of terms", which is subjected to
a series of unread and understood policies and yet are incorporated
into the everyday life itself.
The governance of algorithmic programming is projective, it is not
presented as it is, its logical figure lies in language, and it is this that
influences thought (Gadamer, 1992), giving a vital orientation between
the artifact, the algorithm translated into content and the life of the
individual. This orientation makes the individual familiar with the
constructed and conventionally accepted world. Behind the digital
world lies a series of linguistic conventions, a rationality that overflows
all human reality, and routes it in a direction of thought that allows it
to produce a praxis of political power, of aesthetic production, and of
ethical signification. These three rationalized practices, complete the
structure of the governmental rationality of Netopraxis, from the
programmatic and algorithmic language. Let us see: